Summary of the Business Model Workshop in Stavanger
By Dagfinn Wåge, Lyse 30. May 2017
At the INVADE kickoff in Halden in February, it became obvious to several of the work packages that we needed to accelerate the business model work.
The main reason is that we needed to define and give initial input to the technical work packages before the architecture is decided.
From the workshop in Stavanger.
Twofold workshop
For this reason, we held a workshop in Stavanger in March where representatives from WP3, WP4, WP9 and WP10 would attend. Partners represented in the workshop were UPC, NTNU, SIN, and Lyse. Elaad was prevented from participation.
The goal of the workshop was twofold:
- Review arc types of business models.
- Start defining a generic business model that could be used to map the different pilots, as well as connecting the energy and ICT/Internet domain.
Initial findings
We started out with a short review of both energy and Internet based business models, followed by an update from the technical workshop hosted by UPC in Barcelona.
Our initial findings from the workshop is summarized below:
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Business models need to be energy centric and applicable for all participants in the energy market and specifically the Invade project and pilots.
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The model must be able to support both value chains and value networks.
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The model must support the introduction of digitalization (analytics, ML, apps, big data, cloud, IoT, devices, Internet, ecosystems/platforms) in energy markets (even disruptors).
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The model must support a multi-sided business model (upstream and downstream is not common).
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The model must include the customer and her domain (devices, IoT, interfaces, agents) and be able to describe the sharing economy
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The model must be flexible regarding activation (remove/turn off the parts that are not relevant) but also to enable extensions
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The model must be able to support flexibility in roles (different components can have the same role (even simultaneously), or the role can alternate (prosumer).
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The business model will focus on the normal condition in the grid “The green light” in the traffic light model.
Social media
INVADE updates
It is possible to control the speed of charging electric cars on a large scale with algorithms. This can be concluded from the results of a Smart Charging test on 700 public charging stations as part of the Horizon 2020 INVADE project. (4 years ago)
“I found the INVADE pilots incredibly interesting”
During the European Utility Week in Paris in November 2019, the INVADE project presented itself in a unique way in the EU Projects Zone. Using videos and an informative quiz, the INVADE stand was always busy. (4 years ago)
“Solutions like INVADE are necessary”
The Horizon 2020 INVADE project is coming to an end this year. Last week, a conference and a workshop were organized on behalf of the project and parallel to event Smart City Expo World Congress in Barcelona. (4 years ago)
The INVADE project has resulted in five successful pilot stories and professional films have been made from each pilot site. You can watch them all here. (4 years ago)
The work package WP9: Business models and market structures, led by INVADE project partner Lyse has put forward a market structure for platform-based business models inspired by disruptive companies like Amazon and Airbnb. (4 years ago)